Pamela Horton (born May 4, 1988), commonly known as Pam, is an American YouTuber and former Playboy Playmate. She is also the former girlfriend of Smosh co-founder Ian Hecox. They started dating on September 11, 2015. They first met on Playboy's SDCC SELF/LESS Party, which was a party that Pam invited Ian to. She has said that she invited Ian because of brand purpose on her personal channel.

On April 8, 2016, Ian formally introduced Pamela as his girlfriend with an Instagram photo and descriptive caption, declaring her the love of his life.

Fan Reaction

She has sometimes been subject to fans berating her for either taking Ian away from Anthony during his time on the channel or being with Ian in lieu of the fans being with Ian themselves or even because she is not Ian's ex-girlfriend, Melanie Moat. This allegedly led to Ian making a textual Instagram post requesting that fans be kinder to the women in his life.


  • The portmanteau of Pamela and Ian is "Pian".
  • Ian and Pam have taken part in a YouTube Couples React video on the Fine Brothers' YouTube channel.
  • Pam has met the members of Smosh Games and has collaborated with them on her channel. She spent the 2016 Comic Con weekend with Jovenshire, Wes, Flitz, Lasercorn, Sohinki, and Matt Raub, as seen when Joven tried to make breakfast for them.
    • Unlike Smosh Games members and other YouTubers, Pam has so far not shown much contempt or scorn to Joven.
  • Pam is a founding member of the channel ToasterGhost, along with Lasercorn, Sohinki and Amy Lynn.
  • Sohinki has seen her breasts.
  • She is a former Playmate for Playboy. On the day of Hugh Hefner's death, she left a heartfelt message towards him via Instagram.
  • Pam has openly said that while she likes children, she does not want a family of her own, a sentiment she shares with Ian.
  • Pam has a cat named Moose.
  • She has helped Markiplier with his videos.



Ian and Pam at the SDCC Playboy Party 2015